Target Stakeholder:
Female User Persona:
- Knows how to use products
- Sticks to what she knows and rebuys
- Is curious about what others products might be out there but doesn’t feel confident buying them
- Asking store clerks is intimidating because she feels pressured to buy something – doesn’t want to buy something that looks good in the bottle and wrong on her skin
Male User Persona:
- Needs a skin regimen but has no idea where to begin
- Is overwhelmed by the amount of products on the market – are they all worth it or is the price just jacked up because companies can
- Feels uncomfortable walking up to a clerk in a makeup store to ask about products,
- feels as though the stores are geared for women, wants confidence in showing he belongs in the store
Concept Sketches:
Storyboard:
Potential Items:
- Mini Arduino Mini ($10) / Uno ($25)
- Bluetooth chip ($20)
- Camera ($25)
- Battery ($10)
- PLA Filament ($12) /PETG Filament ($25)